• Chamber Talk Blog

    A blog from your local Chamber of Commerce.
    Wednesday, October 21, 2020
    Why Now Is the Perfect Time to Use Experiential Marketing

    Do you feel like your business is just shouting into the wind? Does it seem like the time you spend on social media is extensive but yields few results? Are you sick and tired of Zoom calls that take too long and accomplish too little? If so, it might be time to think about experiential marketing. Experiential marketing is the act of creating a memorable experience that will be associated with your brand. Many smaller businesses think of experiential marketing as the type of thing that businesses with

    Christina R. Metcalf

    Monday, August 17, 2020
    9 (More) Marketing Tips for the “New Normal”

    Are you tired of the words “new normal” yet? If you're like most business owners, you probably are. But whether we recognize it as a new shift in how we do business or a temporary tack we take to survive the current economic storm, the point is how you do business has to change if you want to continue to connect to your audience.

    Christina R. Metcalf

    Monday, July 20, 2020
    4 Marketing Tips for Businesses with No Marketing Budget

    You likely have heard the phrase, “you need to spend money to make money.” I'm not here to argue that from either side but digital marketing has allowed businesses with very small budgets to make a big impression. While it hasn't exactly leveled the playing field, it certainly has helped businesses gain a larger audience with very little investment.

    Christina R. Metcalf

    Thursday, July 16, 2020
    Marketing During A Crisis

    We are living and working in an unsure reality and fear of the COVID 19 virus. The governor of Wisconsin has closed schools and also has banned gatherings of 50 or more people. Many of the public events are canceled. Obviously, this is going to have an impact on our economy. Small businesses will take the biggest hit. We don’t know how long it will last or how people we will get through these times. And a primary concern for many is how does your business “stay afloat”?

    Shelley Iverson